Body building has been around for generations. Ever since man figured out that you could pick up heavy things to gain muscle mass and impress women. What kills me is that 30/40 years ago during the days of the Arnold's, Lou's and Zane's, and even before that, it seemed much simpler to lift weights and gain muscle. The crazy diets and terms like "Adkins", "macro's" and "caloric" weren't thrown around nearly as much as they are today. The guys in the early 1900's weren't sitting around counting their macros and making sure they were only eating at 500 above maintenance. It seems that with the invention of fast food and "quick" meals, calories and carbs needed to be put under a microscope because a lot of the stuff we eat now is empty and worthless. Terms like "hard gainer" have come about, which is really just a nice way of saying "I'm not doing something right". If we could be living back when the only food you got was meat from a butcher, milk left on your front step and veggies from you local farmers market, we wouldn't be having such a hard time seeing gains and size. Everybody wants a magical supplement now or the newest whey shake. Let me tell you, new isn't always better. If I could have eggs and bacon for breakfast, and meat and potatoes for the next two meals every day, you would never see me complain about my size or gains. It's a sad lifting world when the term "dirty bulking" has to come about because some guys just want an excuse to eat McDonalds and pizza every day. Has science just figured out more, or have we gone so far back in nutrition that it's making things that much harder on us?